Internet / BDC Operations Management – February 20 – 21

This course is perfect for internet/BDC Managers. Attendees will learn time-tested and proven processes to ensure market-leading performance. If you desire higher customer connection rates, more appointments, more sales and more profit, then this course is for you.

NCM Institute training team members all have firsthand experience operating financially successful internet and BDC operations. Attendees will learn all the details.

Summary of key concepts covered during this 2 day course are:

  • Creation of an exceptional customer experience
  • Establishing the best operational structure with proven leadership strategies
  • Development of efficient and effective processes and work habits
  • Understanding creative communication tactics – email, phone, text, chat, video, postal mail and social networking
  • Review of new technologies (CRM, mobile, etc.) to ensure efficiency
  • Establish financial and performance metrics for remarkable sales results and ROI

Call the NCM Institute at 866.756.2620 for more information or to register now.

Class Dates:
February 20-21, 2018 – Lexington, KY

Our Internet/BDC Digital Success Training micro-workshop will teach you everything you need to succeed in the digital marketplace.

We limit attendance to ~18 so you have the right amount of group interaction and individual focus. This workshop will provide you with the tools to make this your best year yet!

Workshop Trainer – Jessica Kain

Jessica grew up in the Automotive Industry learning from a family of car dealers.  More importantly learning from her father, David Kain, President of Kain Automotive. She spent many years working at Kain Automotive during her college career learning everything about the Automotive Internet business. Before graduating she worked in her family’s Internet Operation at their Ford Dealership where she learned the importance of Internet Development in the dealership.

She brings her love for customer experience, process and engaging sales tactics to the table. As the Senior Trainer and Director of Client Relations she tracks progress and development for Dealers to have better and quicker results. Known for her straight talk she will show you the vast importance of the psychology of today’s consumer. As a millennial and young professional she will bring new ideas and insight into what your consumers are looking for in the car buying process. Therefore increasing connections, appointments, sales and ROI.

Schedule of Events

The training will start at 9:00 am both days and conclude at 4:00 pm. We won’t exhaust you with needless banter. This will allow you to relax and enjoy all the activities in and around downtown Lexington.


Please contact Jessica Kain with any questions or by email to or on her cell phone at 859-797-6807.


Call the NCM Institute at 866.756.2620 for more information or to register now.

Location, Accommodations, and Other Useful Guidance

The workshop will take place at the Kain Training Center, just minutes from several downtown hotels, including the Downtown Hyatt Regency which offers our clients a lower room rate.

The dress code for the event is business casual.

We will provide morning and afternoon snacks and drinks, as well as lunch.  You will be able to make dinner plans on your own. We can give you recommendations of some of our favorite restaurants nearby.

For details on dining and entertainment in Lexington, visit